Trans popstar Kim Petras is an icon, a legend and the moment in this breathtaking new Ugg campaign
Kim Petras is an icon, a legend and the moment in a new campaign for Ugg.
The trans popstar appears in the campaign wearing pieces from the brand’s new winter collection, named ‘The Perfect ____’.
It sees the star showcase her personal style and how she would four key Ugg pieces – the Sherpa, tracksuit, faux fur, teddy jacket and sheepskin coat.
She appears alongside choreographer and dancer Parris Goebel and models Maye Musk, Duckie Thot and Fernanda Ly in the campaign.
The winter collection modelled by Kim Petras and co. is now available to buy from ugg.com.
Talking about the brand, Kim told Gay Times: “I remember not being able to afford Uggs when I was younger and wearing fake ones.”
She goes on to say she “won’t define” her style, “because it’s wherever the day takes me, it’s whatever look I feel inspired by, whatever I feel like that day”.
As part of the campaign, Kim also discusses her new music era and how being signed to a major record label has changed things for her.
She explained to Gay Times: “I feel like I kind of went into this album wanting to have fun but being stuck in lockdown.
“I think that having fun was the most important for me and my co-writers and producers because I love fun, bright, big pop music.”
Kim adds: “I think pop music gets kind of a bad rap by critics and things like that who say that it isn’t hard to write fun, catchy pop songs, but I actually think it’s one of the hardest things.
“Pop music has historically been kind of laughed about and overlooked and I want to change that. I don’t whisper, I don’t think softly, and I’m proud of that. And if you don’t like it, turn it off. It’s just music!”.
Her most recent release is the single, “Future Starts Now”, with the official video dropping earlier this month.
It’s expected to be lifted from an upcoming full album release, which will mark her major label debut under Republic Records.
The new winter range features a long teddy coat, quilted jacket, a Sherpa jacket in a number of different colours – including animal print – bomber jackets and baseball jackets.
To shop the winter collection modelled by Kim Petras head to ugg.com.