Kat Von D launches new Good Apple foundation at Boots: how to buy it, prices and more

Jonny Yates March 22, 2021
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The Good Apple Skin-Perfecting Foundation Balm from KVD Beauty. (KVD Beauty/@BootsUK)

The Good Apple Skin-Perfecting Foundation Balm from KVD Beauty. (KVD Beauty/@BootsUK)

Kat Von D’s latest vegan foundation has launched at Boots, and fans are desperate to get their hands on it.

The ‘Good Apple Skin-Perfecting Foundation Balm’ comes in 40 different shades and is now available at Boots. It’s the latest must-have from KVD (Kat Von D) Beauty.

The brand new Kat Von D product is described as “lightweight and skin perfecting” as it is infused with apple extract to give a smooth and healthy look.

The foundation continues the beauty brand’s vegan and cruelty-free commitments and is also earth-friendly as it comes in fully recyclable packaging.

‘Good Apple Skin-Perfecting Foundation Balm’ is priced at £29 and can be delivered to your door, or you can choose to pick it up from your local Boots branch.

Fans of KVD Beauty responded to the announcement on the Boots Instagram page, with one saying, “Wow looks so good 😍,” while someone else added, “I’m excited to get my hands on this.”

Another Kat Von D who managed to get their hands on the foundation early said: “I bought this from Boots and I like it, super full coverage!”

While one beauty shopper noted that a number of the different shades were ‘out of stock’, but at the time of writing (22 March) there seem to be plenty available on the website.

To shop the Good Apple foundation and other items from the Kat Von D line go to the KVD Beauty page here.


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Meanwhile a number of KVD Beauty products are also included in the online Boots sale.

This includes the Edge of Reality Eyeshadow Palette for £25.33 instead of £38 and the XO Vinyl Obsession Mini Lip set for £14 instead of £21.

To shop the sale go to and then filter down the results to KVD Beauty in the brand section. It also features products from Fenty Beauty, No7 and Clinique.

This article contains affiliate links, PinkNews may earn revenue if you click through and purchase products through the links.

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