Beyoncé releases her latest Ivy Park collection with Adidas: how to buy it in the UK
Beyonce is releasing her third Ivy Park collection with Adidas this month and it looks amazing.
Entitled the “Icy Park” collection, it will be released on the Adidas website from 11am on 19 February and the singer has been creating a buzz in the run-up to its launch.
Queen Bey has been teasing the release on her Instagram page with some incredible photos of her wearing pieces from the line.
In one set of photos the pop icon posed in a pink co-ord set alongside a matching jeep and in a brown vinyl body suit in another, sending the Beyhive into a craze.
One fan commented: “Very Destiny’s Child vibes and I’m here for it.”
And another said: “My edges have been snatched,” alongside the fire emoji, obviously.
While a number of the Beyhive noted that the singer looked like she hasn’t aged since 1999 and others asked her to “take all my money” ahead of the collection’s launch.
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The collection is billed as being ‘designed for every body’ as it features a selection of oversized and fitted styles, with sizes ranging from extra small to four times extra large.
It will include tight, regular and oversized fits so you can shop for your preference, plus there’s also a number of gender neutral fits available.
The prices of the pieces currently on the website range between £60-£110. The collection will feature an array of apparel, footwear and accessories and is ‘bringing the streets to the slopes’ with ski-wear inspired items.
This includes updates to the line’s existing sneakers and an introduction to the Ivy Park Super Sleek Boot, which the star has been wearing in advertisement campaigns on the official Ivy Park Instagram page.
Some other highlights include a matching blue tracksuit, a teddy bear-style fleece with matching shorts and hat and exclusives like a floor-length black puffer jacket and a fluorescent silver ski-style jacket with matching pants.
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The Ivy Park collections highlight diversity and versatility, with campaigns previously featuring actor and fellow icon Laverne Cox.
Beyoncé herself said: “The message for this campaign is to celebrate everyone’s uniqueness.
“True beauty and power are born out of strength of character and defined from the inside out. There is no one standard of beauty.”
The latest Beyonce x Ivy Park collection, “Icy Park”, will be released online on 19 February at adidas.com.
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