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Remembering the time the BBC asked Madonna not to swear, so she said ‘f**k’ 14 times in one minute

Josh Milton January 29, 2020
Madonna performs on stage on her Blonde Ambition tour at Wembley Stadium, on July 20th, 1990 in London, England. (Pete Still/Redferns)

Madonna performs on stage on her Blonde Ambition tour at Wembley Stadium, on July 20th, 1990 in London, England. (Pete Still/Redferns)

Today, the pop deity that is Madonna stepped out of her jet to begin rehearsals for her first leg of her UK Madame X tour.

Her time in London was plunged into controversy even before she landed, however, after the superstar announced she cancelled her first concert, citing medical concerns.

But while her recent line of gigs have been mired in backlash due to consecutive cancellations, the “Vogue” singer is no stranger to controversy.

Some fans took to Twitter to hark back to when Madonna flouted taboos about sex and religion during her 1990 “Blond Ambition” tour.

You know, the tour that then-Pope John Paul II urged the public not to attend, calling it “one of the most satanic shows in the history of humanity”.

Madonna swore 14 times in a single minute and we simply can’t stan her enough. 

In one example of the star teasing the borderlines of convention, at her first London gig for the tour, BBC Radio One broadcasted the show live so that any Madonna fan willing to embrace her as their Satanic ruler could tune into the unholy airwaves.

As a result, the broadcaster asked she not swear during her Wembley Stadium performance on July 20, 1990.

So, in the kind of energy we morally recommend we all bring into 2020, Madonna, in an exaggerated Noo Yawk accent, proceeds to swear 14 times in one minute.

Madonna donned in her Jean Paul Gaultier conical bra corset. (Gie Knaeps/Getty Images)
Madonna donned in her Jean Paul Gaultier conical bra corset. (Gie Knaeps/Getty Images)

Someone should really tell the Oxford Dictionary to update their definition of “iconic”, because Madonna is not listed.

“So anyways,” she says, “I’ve gotta teach these girls some “f**king manners, they ain’t go not f**king class, you know what I’m f**king saying?

“And while we’re on the subject of ‘f**k’, I just wanna say that ‘f**k’ is not a bad word, ‘f**k’ is a good word!

“F**k is the reason I’m ‘ere! F**k is the reason you are here!

“If your mum and dad did not f**k you would not be here, OK?

“So get over it, oh-f**king kay?

She then rallied the crowd asking if she can get on with her “f**king show” and if she can mime “f**k you”.

“All right then, where’s the f**king party then?”

The asterisk is a true ally today.

A number of fans reminisced at the clip, calling her act “iconic” and “thrilling”. 

More: BBC, Blond Ambition, madame x, Madonna

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