This is what Playboy founder Hugh Hefner thought about AIDS and gay rights

Hugh Hefner attends Playboy's 2013 Playmate Of The Year lunch

Hugh Hefner has died at the age of 91, and the Playboy founder is being heralded as a kitsch – if certainly problematic – heterosexual icon.

While any celebration of Hefner should be tempered, given allegations of manipulation from his ex-partner Holly Madison, his contribution in the fight for civil rights, including LGBT rights, should also be acknowledged.

CANNES, FRANCE:  Playboy magazine president Hugh Hefner (C) poses with playmates 14 May 1999 on the steps of the Palais des Festivals before the screening of their movie "Entrapment" in selection for the 52nd Cannes Film Festival. (ELECTRONIC IMAGE) (Photo credit should read PASCAL GUYOT/AFP/Getty Images)

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As well as naked pictures of women, Playboy often published short stories from significant authors, including science fiction masters.

One such story published in the 1955 – The Crooked Man by Charles Beaumont – explored the idea of heterosexuals being persecuted in a society dominated by homosexuals.

Hugh Hefner poses at Playboy's 60th Anniversary special event

Hugh Hefner poses at Playboy’s 60th Anniversary special event (Charley Gallay/Getty Images for Playboy)

The story sparked a backlash, but Hefner said in response: “If it was wrong to persecute heterosexuals in a homosexual society, then the reverse was wrong too.”

He said years later that Esquire had turned down the story before Playboy opted to publish it.

As a swinger in the 1960s, Hefner himself experimented in bisexuality and once said: “Without question, love in its various permutations is what we need more of in this world.”

5th September 1969:  Hugh Hefner, head of the Playboy Clubs on a visit to his London club in Park Lane, London. With him is his 19 year old girl friend Barbara Benton and a group of Bunny Girls.  (Photo by Central Press/Getty Images)

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For Hefner, a celebration of sexuality meant a celebration of all types of sexuality, and suppression of LGBT rights was a suppression of the sexual revolution that he fought for.

In 2012, Hefner wrote an editorial in the September issue of Playboy outlining his support for same-sex marriage.


“The fight for gay marriage is, in reality, a fight for all of our rights,” he said.

“Without it, we will turn back the sexual revolution and return to an earlier, puritanical time.

“Today, in every instance of sexual rights falling under attack, you’ll find legislation forced into place by people who practice discrimination disguised as religious freedom.

“Their goal is to dehumanize everyone’s sexuality and reduce us to using sex for the sole purpose of perpetuating our species. To that end, they will criminalize your entire sex life.”

HOLMBY HILLS, CA - AUGUST 16:  Hugh Hefner (L) and Cooper Hefner attend the Annual Midsummer Night's Dream Party at the Playboy Mansion hosted by Hugh Hefner on August 16, 2014 in Holmby Hills, California.  (Photo by Christopher Polk/Getty Images for Playboy)

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The AIDS crisis had a massive impact on the sexual revolution and on Hefner.

Playboy discussed HIV/AIDS and safer sex at a time when many were dismissing the disease as the “gay plague”.

“The only thing ‘wrong’ with AIDS is the way our government responded to it. They are culpable on many, many levels,” he told The Advocate.

375619 01: Playboy Magazine founder Hugh Hefner and Ellen Stratton, who in 1960 became the magazine's first-ever Playmate of the Year, share a hug at the party announcing Playmate of the Year for 1999, Heather Kozar, at the Playboy Mansion, April 29, 1999 in Hollywood, California. (Photo by David McNew

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“I have chosen every aspect of human sexuality – and the discrimination that goes along with some of those aspects – as my major concern.

“Homosexuality and, later, the homophobia that surrounds the AIDS crisis are part of a much bigger picture for me.”

A 2009 documentary looked at Hefner’s gay rights activism.

Pope and cardinal

Pope and cardinal

Hefner also inspired some to imitate him during his life, as earlier this year a priest stimulated sex with male Playboy bunnies while dressed the star.

Juan Carlos Martínez, parish priest for the town of Cuntis, Spain, was celebrating a local carnival when he donned the outfit.

He posed on a float dressed as elderly Playboy millionaire Hefner, wearing a dressing gown, captain’s cap and cigar.

The priest was sandwiched between two men in black leotards, stockings and a barely-there netting skirt and topped off with bunny ears over colourful wigs.