Entertainment

Fans accuse BBC of ‘gendering’ Great British Bake Off icing

Joe Williams August 16, 2016
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The BBC has been accused of sexism following the release of the show’s promotional shots.

The Great British Bake Off – a show loved by millions, often said to represent all that is good about life here in the UK.

Scones, humour, signature bakes, a stiff upper lip, Sue Perkins, Mary Berry – and sexism?!

Fans accuse BBC of ‘gendering’ Great British Bake Off icing

New promotional shots for GBBO’s latest series have incurred the wrath of the baking show’s loyal fanbase, many of whom accused the show of sexism.

Their anger comes as the images introducing this year’s contestants featured gendered icing – pink for girls and blue for the boys.

Fans were quick to spot the colouring, taking to Twitter to share their “disappointment” in the show’s “stupid decision”.

Fans accuse BBC of ‘gendering’ Great British Bake Off icing
Fans accuse BBC of ‘gendering’ Great British Bake Off icing
Fans accuse BBC of ‘gendering’ Great British Bake Off icing

Even Lib Dem leader Tim Farron was worried!

“Looking forward to catching #GBBO but I hope the pink icing for girls, blue icing for boys is dropped,” he wrote.

Fans accuse BBC of ‘gendering’ Great British Bake Off icing

In the wake of the backlash, it seemed the BBC may have recognised its mistake, as it hastily tweeted out a new picture of the contestants with multicoloured icing.

Fans accuse BBC of ‘gendering’ Great British Bake Off icing

The scandal came as viewers were today introduced to the 12 new contestants for the seventh series of GBBO.

One of last year’s finalists, Tamal Ray, won thousands of fans when he appeared on the hit BBC One show – including a huge gay following after he opened up about his sexuality.

Tamal was eventually pipped to the post by fellow contestant Nadiya, who wowed the judges with her culinary creations.

The new series is due to be broadcast at 8pm on BBC One, on August 24.

Related topics: BBC, gbbo, gender, great british bake off, mary berry, nadiya, Sue Perkins, tamal ray

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