WATCH: New RED HOT anti-bullying calendar to launch in London

PinkNews logo on a pink background surrounded by illustrated line drawings of a rainbow, pride flag, unicorn and more.


The newest RED HOT calendar is set to launch tonight in London, and a new preview video has been released.

New York Fashion Week model Ken Bek and Team GB athlete Tom Brady will be present at Prowler Soho this evening for the launch of the 2015 calendar.

The calendar, which aims to dispel the “desexualisation” of ginger men, was recently made available for pre-order. A portion of proceeds are donated to good causes. and the calendar aims to inspire ginger men to be proud of their red hair.

Ginger hot 2

“The collection aims to dispel the popular preconception that ginger men are somehow less attractive and weaker than their brunette or blonde counterparts,” says photographer Thomas Knight.

Red Hot exhibition

RED HOT helps support the Anti-Bullying Alliance, and last year’s calendar helped to raise more than £6,000 for various anti-bullying charities.The 2015 calendar aims to make even more for good causes.

Ginger hot 3

Thomas continued: “It amazed me how our western culture holds redheaded women to such high regard, almost the ‘ultimate’ female, and redheaded males in such low esteem; emasculated and desexualised in film, TV and literature.

Ginger hot 6

“I wanted to flip this stereotype on its head and present the redheaded male as the ‘ultimate’ alpha male. Essentially, ginger boys desperately needed a rebrand and I felt like I was in a good position to do it.”

Ginger hot 5

A video previewing the 2015 calendar is available to view below.

Advertisement Remove ads

The launch will take place tonight at Prowler, Soho, from 6pm-8pm on Thursday 9th October.

Comments (0)

MyPinkNews members are invited to comment on articles to discuss the content we publish, or debate issues more generally. Please familiarise yourself with our community guidelines to ensure that our community remains a safe and inclusive space for all.

Loading Comments