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US store Target stocks cards for gay couples

PinkNews Staff Writer July 15, 2012

US retailer Target has begun selling greetings cards for same-sex couples.

The Star-Tribune reports that cards with messages such as ‘Mr & Mr’ and ‘For two special women’ went on sale in mid-June.

Target’s range was produced by Carlton Cards and spokeswoman for the latter said the companies jointly decided to offer “wedding cards relevant for everyone.”

In May, the store began selling t-shirts with gay Pride logos – to the anger of anti-gay organisations.

The retailer, which is based in Minneapolis, Minnesota, sold the ‘Pride’ range of t-shirts on its website, with slogans such as ‘Love is Love’ and ‘Harmony’. It said it would donate all proceeds from the sales to the Family Equality Council, which campaigns for a marriage equality in the state.

Target has had something of a controversial record on gay rights.

During the mid-term elections in 2010, the retailer was the subject of protests by gay rights activists over a $150,000 donation towards the election of Republican Tom Emmer — who harbours anti-gay views — as Minnesota’s governor.

Last year, an exclusive deal between Target and Lady Gaga over the sales of her album, Born this Way, broke down over the company’s perceived anti-gay stance.

More: Americas, gay greetings cards, Minnesota, retailer, target, US

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