Sometimes products are gendered for no apparent reason at all. PinkNews looks at a selection of the most absurd.
PinkNews recently reported on an investigation which found that many products are coloured pink and marketed to women, and some cost double the amount of the ‘men’s’ equivalent.
The investigation by the Times found that retail giants such as Tesco, Boots and Amazon were guilty of charging more for products branded for and marketed to females.
It pointed out razors as one culprit, where Tesco charged double for its pink razors compared to the navy blue model.
But many more are even more absurd – check out some of them below (be prepared to laugh and despair):
15. Surgical masks
Everyone knows women would rather get a disease than wear a surgical mask that isn’t PINK
14. Ouija board
Because contacting the dead is ladylike work, and must only be conducted on a PINK ouija board
13. A classic – the Yorkie chocolate bar
Why alienate half of your audience?! Plus ALL women LOVE chocolate (irony).
12. ‘Chick Beer’
Because drinking a non-gendered beer would just fill you with testosterone…
11. Laxatives – for women…
Because the colour of the box MATTERS when you’re desperate to make yourself s**t! Plus women have SENSITIVE PINK STOMACHS. *sigh*