Gary Frisch, one of the founders of the internet phenomenon Gaydar, has been found dead in his London home.

A statement from QSoft Consulting, owners of the Gaydar portfolio of brands, confirmed his death this morning.

Mr Frisch died on Saturday. He was 38.

There are no further details about the cause of death, and suicide has not been ruled out. No foul play is suspected.

In a statement, QSoft Consulting said: “It is with great regret that we make this announcement.

“Gary was a highly regarded leader and colleague who cared first and foremost about the gay and lesbian community that we serve. He was an accomplished entrepreneur and a very generous man who also cared deeply about the people who worked for and with him.

“Gary’s legacy as a co-founder of the Gaydar phenomenon is immense and it is one that we shall both celebrate and continue into the future. Gary will never be forgotten and is deeply missed by us all.”

QSoft said that an event planned this Thursday, February 15 in London to mark the fifth birthday of GaydarRadio would go ahead as planned.

“GaydarRadio was one of Gary’s proudest achievements to date and that is what he would have wanted,” the company said.

Details of Mr Frisch’s funeral and a memorial service will be announced shortly.